White-label supplement questions, answered — all of them
This page replaces a live webinar Q&A, so it’s exhaustive on purpose: 26 straight answers on pricing, margins, the 146 product catalog, compliance, shipping, integrations, labels, and support. Jump to your topic below.
Pricing & Value
Is the Scale membership really worth it?
Run the math on one product. On Scale, Creatine Powder 300g costs you $9.30 per unit against a $35.97 MSRP — about $23 profit per unit after the $2 fulfillment fee and payment processing. Thirteen creatine sales a month cover the entire $297 Scale membership; everything after that is extra margin versus the Free plan. Use the margin calculator on the pricing page to model your own products and volume.
Free or Scale — which plan should I start with?
It is a risk-versus-margin decision. Free ($0/mo) is the low-risk path: one sales channel, up to 10 products, no monthly fee — you pay nothing until you sell. Scale ($297/mo) is the high-margin path: unlimited sales channels (for one brand), the full 146-product catalog including Scale Exclusives, priority fulfillment, weekly coaching, and the lowest per-unit wholesale pricing in the catalog. Once you are selling steady volume, Scale's lower unit costs usually pay the membership by themselves — the calculator shows the exact crossover point for your products.
Am I locked into a contract?
No. The Free plan has no monthly fee at all — there is nothing to cancel. Scale is a month-to-month membership with no contracts and no cancellation hoops — upgrade when the margin math says so.
Margins & Money
How do margins work in practice?
You set your retail price (MSRPs are provided as a guide). Every order has four costs: the wholesale product cost for your plan tier, the flat $2 fulfillment fee, payment processing, and carrier shipping (usually passed to your customer at checkout). Example at Scale: Creatine 300g — $35.97 MSRP, $9.30 product cost, $2 fulfillment, ~$1.49 payment processing ≈ $23 profit per unit before shipping and ad spend, about 64% net margin.
Do my unit costs really drop on Scale?
Yes, and it compounds. Creatine 300g costs $14.97/unit on the Free plan and $9.30 on Scale — $5.67 more profit per unit on that one SKU. Past roughly 53 units a month, the Scale membership pays for itself on creatine alone — which is exactly what the calculator's crossover line shows.
Who collects the customer's money?
You do — sales land in your store's payment processor like any e-commerce order. Rocktomic bills you wholesale + fees for fulfillment. Your retail price minus those costs is yours.
Products & Catalog
Are there really no minimum order quantities?
The standard catalog — 146 supplements, gummies, powders, and skincare — has no MOQ. Products are labeled and shipped one order at a time. You never buy inventory up front.
What products can I sell?
146 SKUs across 14 categories: sports nutrition, general health, gummies, men's and women's health, weight loss and detox, nootropics, greens and superfoods, trending formulas (NAD+, NMN, electrolytes, shilajit gummies, colostrum), beauty and skincare, and the RocktomicRX medical-grade line. Browse the full catalog or grab the catalog download to see live wholesale pricing for each plan.
What is RocktomicRX?
RocktomicRX is our medical-grade supplement line — premium formulations like glutathione complex, NAC Plus, fermented B vitamins, and thyroid support, built for clinics, practitioners, and brands that want a step above standard retail formulas. Competing white-label platforms don't offer a medical-grade line.
Why are some products marked Scale Exclusive?
A small set of high-demand formulas — currently Ultra NAD+ Support and Ultra-Premium NMN Infinity+ — are reserved for Scale plan members. Everything else is available on every plan.
How fast can I actually launch?
Days, not months. Pick products, finish label art, connect your store, list, and sell — there's no inventory production run to wait for. Launching is days; the 90-day launch checklist in our resources is a roadmap for building and growing the brand over your first three months, not a wait time before you can sell.
Can I order in bulk for my gym or clinic?
Yes — you can order in bulk from the moment you sign up. Bulk orders carry a 24-unit MOQ per SKU and ship worldwide to your location or dropship. If you need wholesale quantities for a physical location, book a call and we'll scope it with you directly.
Compliance & Documentation
Can I get a Certificate of Analysis for my products?
Yes — every product, every batch. COAs are issued per product, per LOT, and stay valid for that LOT's expiration. They're included with the PDF catalog and available on request, so you can hand documentation to a marketplace, a retailer, or a customer the moment they ask.
Where are products made, and to what standard?
Products are manufactured in the USA by our FDA-registered, GMP-compliant manufacturing partners. Products are third-party tested, and operations are insured. Labeling, picking, packing, and shipping happen in-house at our own US fulfillment center.
Are the supplements FDA approved?
Dietary supplements are not 'FDA approved' — no supplement from any company is; that's not how US regulation works. Supplements are regulated under FDA's dietary supplement rules: our manufacturing partners are FDA-registered and GMP-compliant, and our labels follow FDA labeling requirements. Be wary of any vendor claiming 'FDA approved' supplements.
What can I legally say when marketing my supplements?
Structure/function claims only — how a nutrient supports normal body function (e.g., 'supports muscle recovery'). Never disease claims (treat, cure, prevent). Your labels carry the required FDA disclaimer. For the skincare line, claims must be cosmetic only — appearance and skin feel.
Fulfillment & Shipping
How fast do orders ship?
Orders are picked, labeled, and packed from in-stock, warehoused inventory and ready for carrier pickup within 1-2 business days of import. Door-to-door estimates after pickup: USPS Priority (US) 3–5 business days, UPS Ground (US) 3–7, UPS Worldwide 3–5, GlobalPost international 12–16.
Where do orders ship from?
Our US fulfillment center at 1615 Lakes Pkwy, Suite C, Lawrenceville, GA 30043. Labeling, picking, packing, and shipping all happen in-house under one roof.
Do you ship internationally?
Yes — UPS Worldwide (3–5 business days) and GlobalPost (12–16 business days) cover international orders. Shipping is billed at carrier volumetric rates. Import rules for supplements vary by country, so check your target market's regulations.
Integrations & Platforms
Which selling platforms do you integrate with?
Shopify, TikTok Shop, Amazon (FBM), WordPress/WooCommerce, Squarespace/Wix, and Walmart. Orders import in real time, fulfillment runs automatically, and tracking syncs back to your store. The Free plan includes 1 sales channel for one brand with zero monthly fees; Scale includes unlimited sales channels, also for one brand.
Who sets up the store connection?
One store integration per membership is included — our team connects your store and troubleshoots it with you. After that, orders flow in automatically: import, label, pack, ship, tracking back to your platform.
Labels & Design
Do you design my labels?
You own your brand's look — bring your label design or have a designer create it to our dieline specs (label dimensions are published per product). We print on white gloss BOPP and apply labels in-house as part of the $2 fulfillment fee. No setup fees, no print minimums, no separate label inventory.
What has to be on a supplement label?
All dietary supplement labels must comply with FDA labeling requirements and include the mandatory elements outlined under applicable regulations: a compliant Supplement Facts panel, an accurate statement of identity, net quantity of contents, complete ingredient list, manufacturer or distributor information, directions for use, and any required allergen declarations or warning statements. Labels must be clear, truthful, and not misleading, and any structure/function claims must be substantiated and accompanied by the required FDA disclaimer when applicable. Disease treatment, prevention, or cure claims are prohibited unless specifically authorized by the FDA. Final label designs must also meet FDA formatting requirements for typography, placement, and readability. Our team reviews your label against the product's specs before printing, so you won't ship a non-compliant panel.
Support & Returns
What support do I actually get?
Real humans — account support for integrations, orders, and product questions, not a chatbot loop. Scale members also get weekly group coaching on building and growing their brand.
How are returns and damaged orders handled?
Damaged or defective items are reshipped — contact support with the order details and photos. Because supplements are consumables, customer-remorse return policies are set by you for your own store; we help you handle fulfillment-error cases directly.
Still have a question?
Get it answered by a human on a quick call — or dig into the guides, checklists, and calculators in the resource library.